Smoothing Skin & Gripping Makeup Primer for All Skin Types

This gel-based face primer has the power to grip your makeup while giving skin a natural finish for a smoother complexion. Your makeup isn't going anywhere with the SKIN-SMOOTHING & GRIPPING PRIMER.

Designed for all skin types and tones, our Power Grip Primer's formula goes on clear with a translucent finish. It is also non-comedogenic, meaning it does not clog pores.

Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The Hyaluronic Acid helps retain moisture for a plump complexion.

To use, apply the primer evenly to your face before applying makeup, using your fingertips to pat it into the skin. The warmth of your fingers will help the product melt into the skin for an even application. Allow 30 seconds for the primer to set before applying your makeup. Discontinue use if any irritation occurs.

At e.l.f., we are committed to creating skin-loving products made from ingredients you want, without the toxins you don't. All of our products are 100% cruelty-free and vegan, offering you high-quality formulas at good-for-you prices.

The Power Grip Primer is designed to be your makeup's best friend, ensuring it stays put throughout the day. Its clear, translucent formula works seamlessly with all skin types and tones, providing a smooth, perfected canvas for your makeup application.

The inclusion of Hyaluronic Acid in the formula not only helps to grip your makeup in place but also hydrates and plumps the skin, giving you a radiant, healthy-looking complexion. The lightweight, gel-based texture melts effortlessly into the skin, creating an even, smooth base for your makeup.

To use the primer, simply apply it evenly to clean, dry skin, using your fingertips to gently pat and blend it in. Allow 30 seconds for the primer to set before applying your foundation, concealer, or any other makeup products. This step-in your routine ensures your makeup stays fresh and longwearing, no matter what the day has in store.

At e.l.f., we believe in creating high-performing, skin-nourishing products that are accessible to everyone. Our Power Grip Primer is a testament to this commitment, offering a top-quality formula that is free from harsh chemicals, cruelty-free, and vegan-friendly. Experience the difference a great primer can make in your makeup routine with the e.l.f. Power Grip Primer.

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